HOW DO WE ENGAGE CONSUMERS?
CLIMATE SMART FOOD:
CLIMATE WEEK NYC EVENT
Changing our food system is one of the most impactful things we can do to address climate change, create healthy lives and rebuild biodiversity. Evolved consumer eating habits play a vital role in this transformation.
But driving behaviour change is notoriously difficult. Consumer engagement on sustainability issues is roadblocked by a lack of trust and a complex, confusing landscape, meaning that food consumption habits are nowhere near where they need to be in the face of the climate and nature emergency.
So, what are the secrets of effectively engaging consumers on a planet friendly diet? How can we address the barriers to change? And what role can those of us in the food industry play to transform mindsets, win hearts and minds and drive change for a future-fit food system?
Join Future Food Movement Coach Mike Barry and senior food industry leaders to discuss how we can support consumers to make better food choices through:
+ diet education
+ product development and
+ telling food stories effectively and confidently.
JOIN US WEDNESDAY 21ST SEPTEMBER, 4PM FOR A 90 MINUTE ROUNDTABLE, MODERATED BY MIKE BARRY WITH INDUSTRY LEADERS AND TRAILBLAZERS.