After studying the environment at university, I knew my future was in sustainability. Working with businesses, managing sustainable supply chains, I was able to refine my understanding of how to source, transport and use goods with the wider consideration of the environment. As a keen foodie, I wanted to play a positive part in reducing the impacts of climate change and saw a gap in the market to combine great taste, convenience and holistic supply chain sustainability.

Inspired by farms who specialise in regenerative agriculture, I developed an inherent appreciation for agricultural practices that went beyond organic, determined to look at how we need to address today’s food system in a way to redesign so it works with nature.

Our vision is to help all UK farms manage the land and animals regeneratively. As we continue to improve our own practices, with app technology offered to all farms, we're looking at metrics which include carbon, methane, to provide scope 3 emission data and grazing habits for yield.