Ali Morpeth
Ali Morpeth
Coach
About
Specialism
Nutrition, Health and Climate Policy
Occupation
Future Food Movement Coach & Registered Nutritionist
Bio

Ali is a Registered Public Health Nutritionist working at the intersection of health and sustainability. She works across NGO and business to develop advocacy, policy and behaviour change programmes that are win-win for people and planet.

Ali is passionate about the opportunities that arise from drawing the dots between health and sustainability, and believes we can address the failings of the food system faster and smarter by working across these disciplines. She maintains to move the needle in the food system at the pace that’s needed, we need to collaborate boldly, find new ways of working and sit in uncomfortable places where we would not usually find ourselves.

Ali has worked for global FMCG companies as well as NGOs and UN institutions and is now based in North Yorkshire. She balances working on healthy sustainable diets, her PhD in children’s food and running long distances in the hills.

Why do you support the Future Food Movement mission to radically upskill the food industry and leadership teams of today and tomorrow?

We have urgent 2030 deadlines for meeting Net Zero and the IPCC have clearly stated that diet shift has the potential to create 'gigatonne scale' reductions to emissions. We also have a dual public health crisis with the NHS spending 6.5 billion on obesity related illness.

Food businesses are at the heart of creating solutions for a healthier planet and people, but we know the skills gap and impetus to act sits with decision makers. Future Food Movement is critical in joining the dots across the food sector and going further and faster than other initiatives to upskill leaders on the food emergency.

What do you think it will take to shift the industry on sustainable diets?

We desperately need government policy to set mandatory targets on health and climate for all food businesses to follow. But in the face of lack of political engagement in food we must mobilise the leaders of food businesses to step up to the challenge and make bold decisions.

We have seen Tesco and Sainsbury’s maintain their own voluntary commitments to avoid volume-led promotions for less healthy food and drink despite another government delay, and Danone call for fiscal levers on high fat salt and sugar foods. This type of leadership must be scaled up with every food business stepping into the limelight to shift the direction of travel for the future of people and planet.

Organisation
Future Food Movement